CSS3 is a new version of style sheet with new features that fill in the gaps of web optimisation and design. Using style sheet makes websites light weighted and search engine friendly. This results in better SEO ranks and make your visitors happy. Thus, they keep visiting your websites.

1. Is CSS3 Right for me?
Using CSS3, web designers can eliminate the nightmare of tweaking websites by images. The old web design model has several drawbacks:

- Require a lot of tweaking codes to archive the desired effect
- Add more complexity to the web layout
- Cause cross-browser compatibility issues
- Make heavy uses of images

CSS3 can dramatically improve the website design model by filling the gaps that web designers had been experiencing for years. To the end users, they have cleaner and more light weighted websites without much help from JavaScript. If the browser in use doesn’t support CSS3, the look and feel of the website returns to its basic design.

2. Keep it Simple – Simple Design for Long-Term Experience
Good design does not need to have great effects on the website. In fact, putting much effect will result in more effort and codes that are not well optimized for search engines. There are a lot of successful websites that employ the principle of simple design by trying to eliminate the use of Javascript, Flash and background images.

Instead, the design focuses on color matching, positioning, cross-browser support, web optimization and effective system in the back-end.

3. Graceful Degration – The Foundation for CSS3
Graceful degration is a concept that keeps the website look and feel to its basic level. Thus, it works with both old and modern browsers. In practice, this can be CSS declarations that work well for a majority of browsers by not using the new CSS3 syntax.

4. Progressive Enhancement – Adding The New CSS3 Effect to Your Base
This is a method that applies the new CSS3 features to base style sheet. This is a good offer to people who use modern browsers. By applying these rules, there is no need to use images or Javascript for popular design techniques such as rounded corners, drop shadow, opacity, gradient etc.

5. Higher SEO Ranking by Eliminating The Old Model
There has been a lot of SEO techniques to be listed in the first page result of search engines. Search engines hate Javascript, so trying to avoid it as much as possible is a good practice. While using Flash can cause
difficulty for spiders and visitors to read the contents, this should be avoided too for higher SEO optimization.

In the past, web designers try to archive popular web effects by using Javascript and Flash. With the arrival of CSS3, this can be done easily and make the website run quickly which is another plus for search engines.

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